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Google Ads22 May 20269 dk

AI-Powered Search Advertising: A Changing Decision Process

How AI Mode, AI Max and agentic commerce move advertising closer to decisions, and how brands in Turkey can prepare their data and measurement.

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What Is ASO?

App store optimization explained: its core concepts, practical strategies, implementation and differences from SEO.

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What Is SEO? A Guide to Stronger Search Visibility

SEO explained: core concepts, on-page and off-page work, implementation, user experience and choosing professional suppo

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AI Marketing

AI marketing: capabilities, campaign applications, data needs, privacy, security, bias and the importance of human overs

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Sudden Drops in Organic Traffic: Causes and Ways to Recover

Diagnose sudden organic traffic losses using Search Console and Analytics, then review content, technical SEO, backlinks

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How to Sell on Etsy

Selling on Etsy in 2024: explore the marketplace, its advantages, seller strategies, mobile tools and advertising approa

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What Is Web3 Technology?

From Web1 and Web2 to Web3: how blockchain, smart contracts and digital assets shape a more decentralized model of the i

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Do 404 Errors Affect SEO Rankings?

How 404 errors relate to user experience, backlinks, crawl efficiency and recovery after a malware attack, and how to id

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DeFi: Developments and Changes in Decentralized Finance

Smart contracts, liquid asset protocols and community governance: developments shaping decentralized finance and the con

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What Is FinTech? A Guide to FinTech Companies

What FinTech means, its objectives, products and development, with the Turkish company profiles and historical figures d

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Google Ads Financial Services Verification

Google Ads has begun financial services verification in Türkiye. The policy is expected to take effect in November 2023.

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Data-Driven Marketing: A Competitive Advantage for Brands

How customer insights, data strategy, governance and practical execution help brands improve marketing decisions and cus

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Product-Led Growth

What is product-led growth, why does it matter, and how does it work? Explore the approach through Canva, Dropbox and Sl

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